This article is for administrators.
What candidates search for most
Candidates most often look for these things:
- Location, culture, and salary.
- A shorter, faster application process.
- Real job opportunities.
- Industry leaders.
Follow best practices for your job posts
Use these tips to make your job posts stand out:
- Enter a short and clear title with a detailed job summary.
- Promote and sell the job and your organization.
- Review the next section to see what to avoid.
Avoid these things to keep visibility high
| What to avoid | Why it impacts visibility |
|---|---|
| Using terms like temporary or part-time in the job type | Many job boards lower the rank of these posts. |
| Using titles like coding ninja | Boards favor clear, searchable job titles. |
| Posting the same job many times on the same board | Boards treat repeated posts as spam. |
| Posting the job to many random locations | Boards demote posts that do not match the real job location. |
| Listing the job as commission only | Many boards reduce visibility for commission-only roles. |
| Using long applications | Candidates drop off before they finish. |
| Grammar and spelling errors | Boards and candidates both see these posts as low quality. |
Use recruiting tools
- Using free and paid job boards
- Create a candidate from active recruiting
- Format job posts to attract more applicants
Choose a job board
| Job board | Type | Access method | Link |
|---|---|---|---|
| Indeed | Free | Direct posting | |
| LinkedIn (limited) | Free | Direct posting | Free LinkedIn Limited |
| Glassdoor | Free | Direct posting | |
| Internal job board | Free | Paycor Recruiting | Internal Job Board |
| Gravity referral program | Free | Paycor Recruiting | Gravity - Referral Program |
| ZipRecruiter | Free | Direct posting | |
| Local, industry, university, or newspaper boards | Free | Tracking Links | |
| Monster | Paid | Recruiting Marketplace | |
| Careerbuilder | Paid | Recruiting Marketplace | |
| Glassdoor (paid) | Paid | Recruiting Marketplace | |
| CareerCast | Paid | Recruiting Marketplace | CareerCast |
| JobTarget | Paid | Recruiting Marketplace | |
| Indeed Sponsored | Paid | Partner page | Indeed Sponsored |
| LinkedIn (paid) | Paid | Tracking Links | Paid LinkedIn Postings |
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Updated: May 15th, 2026 5508 views 0 likes
*This content is for educational purposes only, is not intended to provide specific legal advice, and should not be used as a substitute for the legal advice of a qualified attorney or other professional. The information may not reflect the most current legal developments, may be changed without notice and is not guaranteed to be complete, correct, or up-to-date.